Deconstruction No.2

 

Deconstruction No.2

 

Contents page:

The contents page of the kerrang magazine is very well laid out it gives an almost cluttered effect while remaining clear reading and asthetically pleasing layout. The masthead is placed in the right top third section of the magazine it says contents showing clearly what the page is to the reader, it is in white lettering with a black circle shape around it this use of colour makes it as clear as it can possibly be. Furthermore the masthead still has the sort of crack feature this is done so it reflects the genre of music, also it keeps a good consistansy throughout. Underneath the masthead head there is a tagline line this is usually used to either infrom the reader more about whats inside the magazine or to persuade them to buy it by using persuasive language. The tagline states 'What have we got for you this week?loads!' this is a good use of a rhectorical question however by answering it themseleves it shows confidence in the magazine and makes the reader want to read whats inside.The tagline is again used white lettering however this time it has a red banner surronding it and there is no cracks, this makes it clearer to read for the reader. the use of these colours again so some amount of consistancy because these colours are also used throughout the rest of the magazine reflecting the genre of the magazine and appealing to its audience.

 

The essential information is placed in the left top third of the page showing the date and the issue number. although this is important and 'essential information' the font used is slightly smaller because this is not what the reader cares about they want to see information about the bands they love and see images of concerts. the colours used for this are again reds and blacks keeping up with the orginal colour scheme.

 

The main image used for the contents page is of Simon Neil playing at leeds festival, this is again placed in the left top third of the page, this is the way you would read a book so therefore it will be the first thing that the reader looks at on the page and will persuade them to read on about all the bands at leeds festival. This is the largest image on the page because it will persuade the reader to purchase the magazine and it is one of the main stories in the magazine so it needs to be featured largely. this is image is a mid shot and the mode of address in indirect this gives a more natural effect and doesnt look like a staged image. I think a mid shot is the best camera shot used for this particular image because a mid shot shows the head and part of the body this is like if you were talking face to face with someone because you wouldnt see the lower half giving the effect that you (the reader) are close to him. On the image Simon is playing the guitar and singing into the microphone this matches with the genre of music because it shows him playing live at leeds. Underneath the image anchorage is used this helps to expand on this image more and gives hints about what the story is, therefore making the reader more interested and wanting to carry on reading.  secondry images are also used on the contents page to give the page more colour and making it more asthetically pleasing to the eye. the images are of other bands in this case they are tonight alive and of mice and men these are popular bands for this genre of music and will appeal to the target audience of teenagers to young adults (15-25 yearolds). the images are widely spread apart on the page which makes the magazine quite neat and professinal.

 

On the contents page a variety of fonts are used so it doesnt get mundane or boring when reading it. I think by doing this it Immediately gives the magazine a better look and makes it more interesting to read. The fonts are bigger and different for the subheadings because these explain what will be included they are also in a different colour of black and yellow which makes them stand out from the rest of the writing of the page. different sizes of writing are used across the page, this is done for importance and the larger things are usually the most interesting to the reader and what they would want to read about.

 

Lastly there is a box out in the bottum right third of the page this used to create a separate story on the page in this case it is advertising metallicas new movie (through the never). A box out is usually in colour and creates attention so the reader wants to look at it. this helps to create publicity for the movie without it being the main feature on the page. Overall i think that the contents page really reflects the genre of music that is in the magazine and relates to their target audience by showing there interests in the magazine so it becomes more personal.